TRADITIONAL MARKETING PLAN:
Since the 1960’s real estate professionals have employed a number of traditional techniques to sell homes. While each of these techniques still provide some value, they are no longer effective enough in reaching potential Homebuyers.
- Yard Sign
- One Multiple Listing Service (MLS)
- Public Open Houses
- Broker’s Open House and Tour
- Property Fliers and Flier Tubes
- Circle of Influence
ONLINE MARKETING STRATEGY:
The Internet has profoundly transformed the way consumers learn about and shop for real estate. According to the latest survey by the National Association of Realtors®, over 90% of Homebuyers begin their search online.
As the leading Internet Company, Berkshire Hathaway HomeServices Anderson Properties has developed an exclusive Online Marketing Strategy to provide listed properties with maximum exposure. The foundation of this Online Strategy is exposure on more than 340 local and national websites.
Berkshire Hathaway HomeServices employs one of the industry’s most comprehensive strategies ensuring maximum exposure of a property to buyers searching in your area.
For starters, Berkshire Hathaway HomeServices’ Seller Advantage™ program gives sellers sound information and decision-making tools throughout the home-sale process. Our Listing Presentation Report will show you exactly how many potential buyers are searching a specific neighborhood for homes similar to yours.
Further, once you’ve listed a home with a Berkshire Hathaway HomeServices real estate professional – you will receive our Listing Activity Report detailing how many times your home has appeared in potential buyers’ search results and how many times your listing has been viewed. Additionally, the Listing Presentation Report provides you an overview of the competitive selling landscape to help you make strategic pricing decisions to quickly sell your home at an agreeable price.
MY PROVEN MARKETING STRATEGY:
My goal is to provide you with a winning solution by utilizing marketing techniques and tools that have been proven effective in today’s technology driven marketplace. Below are some of the tools I will implement when marketing your home:
- Over 300 Real Estate Websites
- Seller Advantage™
- Multiple Listing Service (MLS)
- Professional Photography
- Online Video
- Social Media
- Open Houses
- Berkshire Hathaway Home Services Yard Sign
- Custom Property Flyers
- Brookfield Global Relocation